Ahead of all-new Aurora model launch, Zenvo Automotive announce new Scandinavian partnership with Auto Lounge Group AB
- Zenvo Scandinavia will be operational from July 2023 to coincide with the European preview of the all-new V12 powered Aurora in Munich
- Established in 2006, Auto Lounge is the best-selling Stellantis multi dealer in Scandinavia
- Auto Lounge also have a race team that includes Danish former F1 driver Jan Magnussen
- Zenvo Scandinavia will be managed by life-long petrolhead and well-known racing driver Kevin Engman
- The partnership with Zenvo will form part of the new Auto Lounge Racing Centre in Kungsbacka, near Gothenburg
- A launch event will take place in October to officially open the new showroom
Denmark, 13 July 2023: Zenvo Automotive continues its global partnership expansion with the announcement of a dealership in Sweden; Zenvo Scandinavia will be managed by Auto Lounge Group AB who are based near Gothenburg and have been selling premium automobiles for 17 years, most recently they have become the best-selling multi dealer in Scandinavia for Stellantis, one of the world’s largest car companies.
After buying his first rear wheel drive sports car aged just 18, company owner and CEO, Christian Skaar went on to make a name for himself in the automotive industry and in 2006 founded Auto Lounge, realising a teenage dream for his own business. “We have proven that Auto Lounge is ready to expand its platform with a new dimension. We are honoured and excited to represent Zenvo in Scandinavia. Our location is central and close to all mayor cities in northern Europe.” Commented Skaar on the new partnership with Zenvo Automotive.
Asked to comment on this latest addition to the growing Zenvo dealer network, Zenvo’s chief commercial officer and chairman of the board, Jens Sverdrup, said: “I have known Christian and followed his business for what must be 15 years now, and have witnessed Auto Lounge developing from humble beginnings to the stage they are today as well established, solid and respected multi brand dealer group who never have forgotten to put the customer first, think and act outside the box and keep the genuine passion for cars. This especially materialises through racing, sales of enthusiast cars, and now being appointed as a Zenvo dealer.”
With the TSR-GT sold out, Zenvo Scandinavia will focus on the future of Zenvo, with the all-new Aurora model – to be launched August 18th at The Quail, during Monterey Car Week. The new partnership means several Zenvo models will soon be seen on the roads of Sweden. The Aurora Tur and Agil models are built around a carbon monocoque and powered by Zenvo’s own V12, turbocharged engine.
A launch event will be planned at Auto Lounge’s new facility on Sweden’s west coast in Kungsbacka, just south of Gothenburg in October. The Auto Lounge Racing Center will be the Zenvo’s Scandinavian hub as well as connecting Auto Lounge’s race team, track days, simulators and sportscar sales.
The Auto Lounge race team will be on track at the Copenhagen Historic Grand Prix running from August 4th-6th. Zenvo Automotive will have a car on display as part of the new partnership.
ENDS
Zenvo media contacts:
Jens Sverdrup
Chief Commercial Officer
Email: j.sverdrup@zenvoautomotive.com
Tim Hutton
Communications Director
Mob: +44 (0)7788 177 555
Email: t.hutton@zenvoautomotive.com
Auto Lounge media contact:
Kevin Engman
Dealership Manger- Auto Lounge Racing Center
Mob: +46 700 33 52 21
Email: kevin@autolounge.se
Christian Skaar
CEO Owner- Auto Lounge Racing Center
Mob: +46 709 35 90 71
Email: christian@autolounge.se
About Zenvo Automotive:
Zenvo Automotive is a producer of limited-edition hypercars based in Præstø, Denmark. Founded in 2007, Zenvo was started with the aim of combining the latest technologies and innovation with an analogue feel, offering the driver a true connection and astonishing performance.
The company began with the TS1 prototype, a twin-charged introduction to the brand, and has since gone on to develop the TS1 GT grand tourer, TSR track model, TSR-S and the sold out TSR-GT. In August 2023 Zenvo will reveal the all-new Aurora, a V12 mega car that will be available in Agil and Tur model designations. Production of all Zenvo models is limited to just a handful of cars per year, all manufactured in Denmark and available to collectors and enthusiasts worldwide.
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